During times of deep crisis and great uncertainty, the federal government has always been at the center of addressing these challenges. This includes working across industries, state and local governments and the U.S. population to provide relief. We see that now as the administration and Congress have joined forces to address the global and ...

Continue reading >

During times of deep crisis and great uncertainty, the federal government has always been at the center of addressing these challenges. This includes working across industries, state and local governments and the U.S. population to provide relief. We see that now as the administration and Congress have joined forces to address the global and ...

Continue reading >

Every four years, our collective interest in national politics and societal issues spikes in the months leading up to the presidential election. It’s an important period for our nation and one ripe with opportunity for philanthropic leaders interested in shaping issues and advancing their missions. This is a time when Americans weigh ...

Continue reading >

Tagged In

2020 Election

For those of us working on sustainability issues, Climate Week is a big deal. As one journalist put it to us this year, it’s “like Christmas/Valentine’s Day/New Year’s/Super Bowl combined in our space.” Taking place during the United Nations General Assembly in late September each year, Climate Week consists of events across New York City ...

Continue reading >

Building an emotional connection with customers is one of the most important factors in business success. Customers are increasingly making purchasing decisions based on what they feel vs. what they know. A Fierce Retail study reported that 82 percent of customers always choose a brand that they feel connected to emotionally. The question ...

Continue reading >

Many communicators are hoping to make a difference in their community, whether through education or persuasion. Here’s how small steps can lead to big picture progress. This post was originally published by PR Daily It’s easy to feel that making a difference in how humans act is possible only through seismic change. Whether it’s ...

Continue reading >

Ditch your first idea and don’t pitch like a robot, say the winners of the U.S. Cannes Young Lions PR competition. This post originally appeared on PR Week Creativity is a core skill in communications—one you can’t practice enough. Every year, the U.S. Cannes Young Lions competition gives creative professionals under 30 ...

Continue reading >

One billion people in 192 countries around the world today are planting trees and signing petitions; deliberately choosing to be green. Earth Day is hands down the single biggest day of action to protect the environment. But mitigating and adapting to climate change demands sustained changes in daily behavior – Earth Day, every day. ...

Continue reading >

This op-ed was originally published by Sustainable Brands. Whether it’s in Super Bowl ads or annual financial reports, employee communications or job interviews, companies big and small are talking about how they’re working to address societal challenges. And they’re doing so for good reason: Data on consumer ...

Continue reading >

Join Us: CSR Measurement and Reporting Workshop

Wednesday, February 13, 2019, 2 – 4:15pm ET We’re excited to join the Public Affairs Council for a workshop on February 13 to discuss the latest standards and trends for CSR reporting. VOX Global CSR and reporting experts Jessica Abensour and Jen Anderson will share their insights during this event featuring CSR professionals from corporations ...

Continue reading >

“If behavioral science is a business, it had a great R&D department for many years, but nothing else. Now it has a great shipping department, too.” Robert Cialdini’s words rang true at the ideas42 Behavioral Summit 2018 as an audience of communicators, engineers, doctors, educators, and other industry experts nodded our heads in agreement. ...

Continue reading >